In this episode, Lucy Mowatt and James Gill dive into a wide-ranging conversation covering the recent ChatGPT outage and how it highlights our growing reliance on AI tools. They compare experiences using Gemini and Perplexity, discuss the value of AI for deep research, and explore the wider implications of AI integration in business tools.
The discussion then shifts to the evolving podcast landscape – including why niching down still works, how listeners discover shows, and what makes people tune in (or switch off). They also explore the potential for corporate podcasts to carve out meaningful space in saturated markets.
On the marketing front, Lucy highlights a growing trend in advertising towards encouraging real-life experiences, while James brings up Meta’s new AI ad platform and the challenges it may pose in regulated industries.
A lively, thoughtful chat on the current state – and future – of AI, content and connection.
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