Social Media Marketing

Raise your online profilewith targeted social posts

At Method Marketing, we call upon our social media expertise to craft impactful social strategies for all kinds of clients and campaigns. Using our experience, we can help to organically grow audiences and create meaningful conversations with your target customer base.

In today’s digital landscape, social media isn’t just an option – it’s a necessity for any organisation looking to thrive. With the myriad of platforms available, from stalwarts like Facebook to the latest buzz on Clubhouse, navigating this terrain can feel daunting. But we are here to guide you and unlock the full potential of your online presence.

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Crafting conversations

The social media method

"Passionate, knowledgeable, friendly"

We have been working closely with Lucy, Helen and the Method Marketing team over the last couple of months and have had nothing but positive experiences. The whole team are passionate, knowledgeable, friendly and extremely efficient. They strike a great balance between responding appropriately within the scope of the brief but also proactively advising on where we can make improvements and lift our content. They instantly understood the objectives of our brief, the main message we were trying to land and the tone of voice we needed to achieve, and expertly navigated a wealth of research and information that could well have overwhelmed anyone else. We would highly recommend the Method Marketing team to anyone looking for expert copywriting and content marketing support!

Sammy Marshall / The User Story

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Your social media questions answered

What is social media marketing?

Social media marketing is the process of using social media platforms such as X, Instagram and TikTok to connect with your audience. This can help you to build your brand, increase sales and drive website traffic.

To do this, you need to create and share content on social media networks, engage with followers, run advertising campaigns and analyse the results to optimise your marketing strategy.

How can social media benefit my business?

Social media is a key part of any digital marketing strategy because it provides additional platforms to increase brand awareness, engage directly with your audience, drive website traffic, generate leads and boost sales.

Additionally, social media offers valuable insights into your audience’s preferences and behaviours. You can then use this information to hone your marketing strategies and gain a better understanding of current customer trends.

What types of content perform best on social media?

The types of content that perform best on social media typically include visually appealing and engaging formats such as images, videos and infographics.

Content that is informative, entertaining and relevant to your audience’s interests will also garner higher engagement. Incorporating storytelling, user-generated content and interactive elements such as polls can also boost performance on social media platforms.

Which social media platforms should I focus on for my business?

The social media platforms you should focus on for your business depend on your target audience, industry and marketing goals.

Facebook, Instagram, X, LinkedIn, and YouTube are popular choices, but you may also like to consider TikTok, Clubhouse and Threads. Carrying out market research and understanding where your audience is most active can help you prioritise which platforms to invest your time and resources in.

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    What is Linktree?

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    S3: E5: Writing for Social Media

    In this episode of the Content Conversations podcast Lucy speaks to Curlyworm Creative’s Jordan Domin-Goddard about writing copy for social media.

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talk to our expert team

If you’d like to join forces with us to take your social media to the next level, please get in touch!