Services

Technical copywriting

Simplify complex topicswith our technical copywriting services

If you’re looking for high-quality technical copywriting services that transform complex information into clear, engaging content, you’ve come to the right place.

We understand the importance of delivering precise information to your audience, whether it’s through ebooks, technical documentation, white papers or product descriptions. Our technical copywriting services ensure your message is both accessible and impactful every time.

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What we do

Our approach to technical copywriting

"I'd thoroughly recommend Lucy and Method Marketing."

Lucy helped us create our tone of voice guidelines to 'up the tempo' of our copy and wrote the main pages of our website which we are thrilled with. She was very responsive and delivered to a tight deadline. I'd thoroughly recommend Lucy and Method Marketing.

Clare Montgomery / Store Space Insights

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FAQs

Your technical copywriting questions answered

What is technical copywriting?

Technical copywriting is the art of simplifying complex concepts for a wider audience. It’s about breaking down complicated details and communicating them in a way that makes sense to your readers.

Our technical copywriters are skilled in translating jargon-heavy material into content that’s easy to understand, keeping your audience engaged and informed. From explaining how a product works to documenting intricate software processes, we help make the complicated crystal clear.

What’s the difference between a technical copywriter and a technical writer?

While both roles involve creating content around technical subjects, they have different focuses.

  • Technical writers produce in-depth, instructional content like manuals, meant to guide users in detail.
  • Technical copywriters focus on the persuasive and accessible aspects. They craft content that informs while also motivating action. This could be for marketing purposes, helping prospective clients understand the benefits of your product or service, and why they should choose it.

Our team combines the best of both worlds: the precision of technical writing with the engaging qualities of copywriting. This means that your content connects with your audience on a deeper level.

Why invest in technical copywriting?

The benefits go beyond just having clear documentation:

  • Improved user experience: Help your customers find the answers they need quickly, leading to fewer support calls and higher satisfaction.
  • Enhanced product adoption: Clearly explained features help your customers understand the value of your products, encouraging them to use them fully.
  • Authority: Demonstrating a solid understanding of your industry through high-quality content positions you as an authority, earning customer trust and loyalty.
  • Reduced support costs: Well-crafted guides and FAQs reduce the number of support queries, saving you time and resources.

With our expertise in technical writing, we create content that doesn’t just convey information. It provides value, clarity and confidence to your audience.

Do I need a technical copywriter?

If you have products, service, or processes that need explaining and you want to engage, inform and motivate your audience, a technical copywriter is the right choice. We make complex information easy to understand and show the value behind it.

What industries benefit from technical copywriting?

Industries such as finance, insurance, technology, engineering and healthcare often require technical copywriting to explain sophisticated products or services. However, any business that deals with complex information can benefit from our services.

How does technical copywriting help my business?

It bridges the gap between complexity and clarity. This means better user experiences, more engaged customers, and fewer barriers to understanding your products, which all help grow your business.

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Let’s get started

Ready to make your technical content clear, engaging, and effective? Get in touch with us today. Whether you need detailed product guides or persuasive web content, we’re here to help.

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